A surprisingly high number of people who are new to the world of online marketing believe that it is a simple art. If only this were true!
I'm not saying that they believe that all they need to do is find themselves a product Amani Hooker Steelers Jersey , build a website, plug-in an order system, place an advertisement or two and then wait for the money to roll in, but many people simply fail to appreciate the significance of the use of the word Marketing in the phrase "Online Marketing".
A quick look at the index of any online marketing course will an indication of just what is involved in setting up your own internet business with such headings as, "Building a website" Nate Davis Steelers Jersey , "hooking-up your order pages", "Setting-up a newsletter", "Winning the search engine war" and a great deal more. Now, each of these elements is important in its own right, but together A.J. Brown Steelers Jersey , they simply create the framework necessary to allow you to start marketing your products or services.
However, even once you've dealt with all of this, people aren't going to start flocking to your website with their credit cards in their hands. You are going to have to go out and find your potential customers, get them to your website and then persuade them to buy your product or service.
So, the first question you need to ask yourself before you try and sell anything online is whether or not you are a salesperson?
Before you invest even one single penny in setting-up your online business Jeffery Simmons Steelers Jersey , you have to understand that your principle role will be that of salesperson.
Now, many people have a problem when it comes to seeing themselves as a salesperson, often because of the stereotype that paints all sales people as dishonest and ready to do just about anything that they have to get us to part with our hard-earned cash.
Naturally, the problem with stereotypes is that they are often very wide of the mark. The vast majority of sales people are simply ordinary people doing a job and, like most of us Jurrell Casey Steelers Jersey , they are decent, hard-working and honest people. Despite this the many of us have been brought up to distrust the salespeople and that makes your job as an online marketer that much harder.
So, how do you jump this particular hurdle? Well, there are really only two ways to deal with the marketing needs of your business.
The first is to accept your role as salesperson for your business and learn as much as you can about selling online. In practice, this means doing your homework and seeking out some of the more successful internet marketers and following their example. There are too many to list them here but Kevin Byard Steelers Jersey , as you do your research, you will discover names such as Jim Edwards, Jay Abraham, Ken Evoy and Terry Dean that come up time and time again. Each of these successful marketers has his own particular style and you will warm to some immediately and find that there are others that you simply can't get in tune with at all. All are however extremely successful online marketers and have a great deal to offer by way of help and advice.
The second approach is to accept the fact that you are not comfortable filling the role of salesperson.
Now this doesn't mean that you can merely ignore the problem of needing a salesperson in the hope that it will go away, because it won't! Like it or not Derrick Henry Steelers Jersey , marketing is crucial to your success and it must take the prime spot in your online business plan. However, if you really feel that you can't take on this role then don't. Simply get somebody else who can fill the role.
This might mean taking on a partner, or employing someone to take care of your marketing for you, both of which are major, and possibly costly Corey Davis Steelers Jersey , steps. Nevertheless, your business will suffer badly if you don't put marketing at the centre of your operation and this in one bullet you are going to have to bite.
Of the many hundreds of new businesses that appear online every week the majority will fail and, of those that do make it, only a tiny proportion will be truly successful. In almost every single case the secret to their success lies in will be the importance that the business owner places on the role of marketing and on his own role as a salesperson.
Mobile Credit Card Processing Works For All
Posted by nick_niesen on October 29th, 2010
The service of using a wireless technology for swiping credit cards for money transaction from anywhere and at anytime makes mobile credit card processing a great business tool for all kind of traders Marcus Mariota Steelers Jersey , and a useful shopping tool for their customers. Mobile credit card machines or wireless credit card swappers are a gift in disguise for business of all sizes, small or large.
Today the world is in its moving phase, where every other person is going places alongside becoming a techno-savvy. All these people are now looking for easy ways to shop or spend their money while they are on a shopping spree. Thus, with the option of easy and comfortable shopping via credit card processing, customers now wish to deal only with those companies or traders who are fully equipped to provide them with such a service.
While big shots of trading market can use credit card processing technique for attracting customers and boosting their status Amani Hooker Youth Jersey , small traders or business owners can also use a credit card processing for building a position in this competitive market. The point is that credit card processing is the need of every business today and with the help of mobile credit card machines, you can always support your trade even when it聮s on move. If you are someone who deals with customers by visiting them from house to house, state to state or country to country, then carrying credit card machine along with you gets you a great impression and even some hassle free business dealings.